Monday, November 15, 2010

Where's the Beef? Ah, there it is.

A recent study from McGill University has revealed that the sight of cooked red meat calms men down. It was initially believed that the sight of red meat would actually incite aggressiveness in men, as the tribal survivalist urge would be to protect sources of protein. On the contrary, it appears that the calming sensation of the sight of meat that is ready to eat is the result of the survivalist urge and that the calm may also have been an effect of the fact that men eat with their loved ones.

Take that, eco-loving vegetarians who believe that meat makes us more aggressive. The study clearly shows that it actually calms us down. And of course it does. It doesn't take a room of scientists to tell you that. All you need to do is look at your father's face when he's busy at the barbecue with a beer in one hand, watching over the steaks. That's serenity. And when you've had a hard day, what could be more comforting than cooked meat? Handmade hamburgers, spaghetti with meatballs, Shepherd's pie, tortiere...

After a long hard day in the cold, you're not likely to want to come home to a cooked carrot. Let's face it. Meat is good. It's filling, comforting, delicious and full of important protein to make you strong. While I was growing up, the beef industry was pumping out ads to show people the benefits of eating beef as part of a nutritious lifestyle, including getting endorsements from pro athletes. It was much like the current milk ad campaigns that are aggressively lobbying us in movie theatres and sporting events.

Meat has since passed as the darling of the food industry to give way to fish as the healthy alternative, but as more publicity about unethical fishing practices and barren oceans is revealed, the tide may turn. But whether it's fish or meat, human beings need to eat and there's nothing more calming at the end of the day than a good meal. And science doesn't need to confirm that.

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